Peter Everitt

Creative Director / Art Director

A thoughtful designer. An inventive art director. A detailed craftsperson. Yet within this studied artist is a ruthless hockey player, fearless mountain biker and tenacious racing driver. A juxtaposition of deliberation with drive so perfectly suited to advertising that it has yielded some of the most recognized work in The Richards Group portfolio.

In his 25-year tenure at The Richards Group, Pete has created work for many clients including Bridgestone, Orkin, Motel 6, Dodge, FIAT, Maserati, QuikTrip, JEEP, Red Mango, Chick-fil-A, KIWI, Charles Schwab, and Children’s Medical Center. In that time, he’s been honored by the Cannes Film Festival, Communication Arts, The One Show, Luerzer’s Archive, Creativity and Print, to name a few.

Pete met his wife, Yvette, while earning a BFA with Honors in Advertising Design from Art Center College of Design in Pasadena, CA. Yvette currently works as a creative director, and together they have two daughters, named Catherine and Olivia, and a gaggle of furry creatures that roam their Oak Cliff home.